National News December 6, 2018J.I.V.E. Juice becomes First Black-Owned Juice Brand to be sold in Whole Foods Just in time for the busiest shopping season of the year, J.I.V.E. Juice is now available at Whole Foods 365. J.I.V.E Juice (Juice Is Very Essential) is the first juice company owned by an African American to be placed in Whole Foods.
