Nita Key Enrichment focused on saving music in N.C. Schools
By Taylor Burris (NNPA/DTU Journalism Fellow)
“College should not make you or break you,” said Shanita Ollison, a 27-year-old “artrepreneur” and the founder and owner of Nita Key Enrichment. “Just because you didn’t go to college doesn’t mean you can’t be a manager of a multi-million dollar company.”
Ollison continued: “You can do anything you put your mind to, whether you go to college or not. Nothing is promised; you’ve got to have that drive. You’ve got to have that ambition.”
Nita Key Enrichment is the first Black music enrichment company in North Carolina.
When she was 21-years-old, Ollison decided that she needed to jump into the fight to save music and arts education in her community. After taking on church gigs, a handful of positions teaching music and other odd jobs, she founded Nita Key Enrichment to serve the children of her community.
Ollison, also known as “Nita,” continues to break down barriers as one of the youngest Black women in her field.
Ollison’s investment in the arts for youth comes at the perfect time as music and arts education is losing ground and funding in public schools.
According to a 2012 report by the Department of Education, many students that attend schools in high-poverty, urban school districts still lack access to music and arts programs.
Following national trends, music and arts programs in North Carolina face similar threats.
According to The Times-News, due to budget shortfalls in 2011, Transylvania County schools in N.C. faced the elimination of 100 percent of all off-campus band, music, and clubs competitions.
Recently, The Citizen-Times reported that N.C. state legislators and the governor are working to reduce class sizes, a move that could have a negative impact on arts and music education in the state’s public schools.
“Education groups are increasing pressure on state law-makers to pass legislation they say is needed to avoid potentially laying off as many as 4,500 art, music, physical education and foreign language teachers,” The News & Observer reported. “North Carolina school leaders say they may have to cut art, music, physical education and foreign language classes in elementary schools to help pay for new smaller class sizes in kindergarten through third grade that are supposed to start in July.”
Ollison said that music education is not being taken seriously and the benefits of exposing children to the arts are also being ignored.
“[Music] provides a healthy outlet for children,” said Ollison. “Music helps with hand-eye coordination, memorization, raising test scores, and adds a sense of achievement.”
Research has shown that music helps children improve reasoning, language, intellectual development, and can also serve as an outlet to handle anxiety.
Ollison has partnered with local schools to create after school music enrichment programs and started a non-profit, Music Is Life, that serves children who can’t afford voice and music lessons. Ollison’s work revolves around instilling the value of learning about all aspects of music including theory, note value, composition, and notation.
The Pamlico County native has reached out to a number of public figures to join her cause including former San Francisco 49ers quarterback Thad Lewis, Miss Black North Carolina Chanda Branch, and Debra Antney, the former manager of rapper Gucci Mane and mother to rapper Waka Flocka.
Ollison has also partnered with North Carolina Central University (NCCU) to begin a five-week “STEAM” (science, technology, engineering, arts and math) program. Working with NCCU and Sisters In Power, a women’s empowerment organization, will provide music education classes later this summer.
Despite push back from some N.C. school officials and the tragic deaths of her father and sister, the young artrepreneur continues to press on, inspired by her fiancé, her three year-old daughter and families touched by her work in the community.
“When the schools take something out, we’ve got to put it back in,” said Ollison. “We need legislators to [get] behind music education.”
Ollison said that if people imagined a world without art and design, they might have a different perspective on arts education.
“I challenge you to never listen to the radio again, never look at architectural designs again,” said Ollison. “I challenge you to sit there a whole day and not benefit from the arts. I challenge you to do without the arts and let’s see, if you would change your mind.”